http://www.npr.org/2012/11/17/165343730/awesome-pretzel-chicken-not-that-awesome NPR's food critic doesn't like the NYT's review and says if they really didn't like the restaurant than why bother reviewing it? Spend the time reviewing a better restaurant which you actually like.
Because that is their job? To review restaurants. All restaurants. Not just the ones you actually like (which wouldn't be a proper review anyway).
NYC has tens of thousands of restaurants and only a fraction of them are ever reviewed. I guess I just figure the market will sort out the bad ones so why not try to highlight the good ones since he only gets so many articles per year?
Because this review will now be a badge of honor in his circle. I can't stand Fieri, but let's not pretend that the reviewer didn't walk into that place with his review half written, fully expecting to find what he found. Fieri is low hanging fruit, I doubt you'd see such an over the top, hyperbolic review of any of the elite, much more respected players.
Possibly, but there are other ways to see it: http://everydayforever.org/2012/11/14/1048-words-about-pete-wells-and-guy-fieri/
It is especially their job to review prominently located and marketed restaurants with celebrity ownership. A lot of people will be tricked in to going there by the gimmicks. They deserve an honest evaluation of the experience. Yes, most do not get reviewed, but many of them will lose customers to a big deal celebrity owned restaurant. Giving a bad review to Fieri helps the tens of thousands of small indie restaurants that won't be reviewed.
Why wouldn't he give a negative review? If you spent days eating at a restaurant only to discover it's a bad restaurant do you not review it? Do you then go to your boss and tell her that you have no story to write this week because you were unfortunate enough to pick a restaurant that was bad?
Have you done Bahama Breeze? That was probably my favorite restaurant in Memphis until they kicked us all out that time.
Because as a tourist I DON'T know those tens of thousands of restaurants, and I might be attracted to a restaurant owned by some guy I've heard about, over a restaurant owned by just some dude. Bashing reviews are just as useful as good reviews. Generally I go to Google for reviews, but it doesn't hurt to get some feedback from a guy whose job is eating at restaurants and writing about it.
I do wonder if part of the motivation was knowing that a really over-the-top, colorful negative review of a celebrity's restaurant would get way more attention than anything else the reviewer could do. Besides, Fieri is on TV... how gauche. And NYT critics are prohibited by law from liking anything that the uncultured proletariat likes.